Kingdom & Co. partnered with the NFL to introduce a new clothing line at Pick & Pay Clothing stores. Our mission was to produce a photoshoot and video shoot that aligned with the NFL’s brand guidelines.

The campaign captured the NFL clothing range in dynamic settings, reflecting the brand’s vibrant image. We tailored all visuals to fit NFL style guides and optimized them for various social media platforms and in-store promotions.

Deliverables

• Social Media Content: Videos and images edited specifically for platforms like Instagram, Facebook, and Twitter, highlighting the clothing’s appeal to NFL fans.
• Print Campaigns: In-store displays and print materials designed to captivate and engage Pick & Pay Clothing shoppers.

The campaign successfully boosted awareness and excitement for the NFL clothing range, resulting in increased online engagement and store visits.